LOS ANGELES — Veteran game developer Meghan Morgan Juinio, who worked on the blockbuster “God of War Ragnarök,” is publicly defending the use of generative artificial intelligence (AI) tools in video-game production, saying that developers who reject the technology risk “selling themselves short.”
Speaking in a recent interview, Juinio said generative-AI systems should be considered tools rather than replacements for human creators. “It’s going to evolve whether you’re on board with it or not,” she said.
She argued that developers have already been using forms of “procedural” generation for years — citing examples like SpeedTree, a tool used since 2006 to populate foliage in games — and said that generative AI is simply the next step in that evolution.
Juinio added that the question is not just whether developers can use generative AI, but whether they should, emphasizing that such decisions must be made on a case-by-case basis. “What’s true for game X might not be true next year for game Y,” she said.
Finally, she stressed that “human story based on human experiences” remains the core of many leading titles, reinforcing that while AI can assist, creative leadership must remain in human hands.
The remarks come amid wider industry debate over the implications of AI in gaming, including concerns about creative erosion, intellectual-property risks, and cost pressures.